Though Berlin is barely in the rearview mirror, and Cannes doesn’t kick off until May 15, the rousing recent success of such indie films as “Looper” ($166 million in worldwide box office) and “Hunger Games” ($686 million) has producers and sales agents looking forward to the Croisette with unbridled optimism over a market that figures to offer a far wider array of commercially attractive projects.
…Laura Ivey, president of sales company the Exchange, notes that while there was less new material at Berlin, the market still had a healthy deal flow.
“Buyers were very selective, but very willing to come onboard,” Ivey says. “I think Cannes will be huge. You’ll see lots of packages coming together.”
